You searched for: "*"

The results has been filter on Authors containing Elena Olabarri Fernández.
ANA has found 1 results for you, in 201 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Experiential consumption and excessive impulse buying

Four types of consumers are described, ranging from the most self-controlled and austere to those that experience economic, social, and familiar difficulties due to their psychological and emotional dependence on buying. The results are based on a...

Catalogue: ESOMAR Congress 2002: Consolidation Or Renewal?
Authors: Elena Olabarri Fernández, Irene García Ureta
September 22, 2002
×

Citation

Fernández and García Ureta (2002a, September 22). Experiential consumption and excessive impulse buying. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/experiential-consumption-and-excessive-impulse-buying